Target x Harry’s Advertisment
For an Art Direction course, we were tasked to create advertisements for a product using Target’s branding. Target was not my client, this was an educational exercise
Target x Harry’s Print & Banner Ad
For this project, I was able to direct a photoshoot with a practicing photographer for this Target print & digital banner advertisement.
I wanted to ensure that the copy in the ads were direct so it can be targeted (no pun intended) at both men & women. They are both a great quality brand and I wanted to maintain that while creating harmony.
Photoshoot Brief